Performance Media Buyer

Performance Media Buyer

Task & Responsabilities:

• Maximize performance and ad revenue.
• Interface with programmatic players, such as agencies, affliates, trading desks, Ad Exchanges and publishers.
• Reviewing and processing advertising campaign material.
• Setting up data driven digital ad campaigns.
• Managing bid strategies for campaigns.
• Operating across ad servers, ad technology solutions, DSPs and DMPs platforms
• Guaranteeing the campaign's kick-off and deployment.
• Monitoring Digital Media campaigns.
• Regularly monitor and reconcile campaign delivery across third party ad serving systems.
• Source, test and filter out the best placements and services to work and integrate with for a successful programmatic buying experience whilst reaching clients KPIs (negotiation of PMP deals).
• Provide regular reports (weekly, monthly and quarterly) to the Client Services and to the Board teams with goals, performance and insights.
• Troubleshoot any ad creative issues that affect tracking, performance, implementation or reporting.
• Design and implement benchmarks according to performance or quality assurance KPIs.
• Communicating alert situations to the team.
• A/B testing on creative pieces, targeting segments or media plans on order to optimize performance.

Skills & Requeriments:

• 2 years of experience on a similar position within a trading desk, affiliate, adnetwork, publisher or advertiser AdOps/programmatic team.
• 1 year of programmatic buying experience, with particular emphasis on RTB.
• Experience with budgets of 100K a quarter.
• Good understanding and experience of programmatic advertising platforms (DSP, SSP, Ad exchanges, etc.).
• Familiar with analytics tools like Power Bi, Tableau or Google Analytics.
• Excellent command of Microsoft Excel.
• Understanding of online and digital advertising metrics and KPIs.
• Fluent in English (C1).